Crafting
with purpose
I am Jin Li, a Product Designer working and living in Taiwan.
Having a diverse background enables me to break free from traditional thought patterns, while also fostering my communication and teamwork abilities, allowing me to convey my ideas effectively and systematically. Throughout my education, I deliberately explored design across various disciplines, ensuring a wider scope for design without being constrained by a single limitation. Moreover, I continuously pursued opportunities to expand my worldview. I have had the experience of studying in culturally diverse countries like Japan and the United States.
Senior Product Designer
WOO X
Led Growth Design Initiative with bi-weekly sprints, driving user activation and conversion. Directed Onboarding and KYC design, reducing drop-off and streamlining registration to first trade. Developed Reward Center and Trial Funds system to boost platform loyalty. Designed Margin Mode trading flows and revamped Wallet interface. Implemented Passkey login, reducing login friction by 35%. Built the Web Management System (WMS) and its design system for internal operations.
Design Intern
ZIZO Design Co. Ltd
Designer & Live Stream Host
Morphine Adventure .Co
Designer
The Urbanists Collaborative .Co
Musashino Art University
Science of Design, Scholarship Program
National Chiao Tung University
MA, Institute of Applied Art
New York Institute of Technology
Visiting Student, Computer Graphics
National Sun-Yat-San University
BA, Department of Political Economy
